How I Batch a Week of Social Posts in an Hour With ChatGPT, Then Fix the Voice
The AI writes the first draft of thirty posts. I spend the hour making them not sound like the AI. Here's the split.
I stopped writing social posts one at a time and started generating them in a batch: give ChatGPT the topics for the week and ask for thirty variants in our voice, not its.
The trick is the voice instruction up front, three lines about how we actually talk, short sentences, no hype words, one joke per five posts. Without it the batch comes back as the average of every brand account.
Then the real work: I cut the ones that sound like a brochure and rewrite the hooks. AI is good at volume and bad at the first line that makes someone stop scrolling, so I protect the hooks.
An hour gets me a week of drafts I'd have dreaded writing. Not a week of finished posts, the human pass is non-negotiable, but the blank-page tax is gone and the voice stays ours.